Custodianship and implementation of one of the world’s
most crafted hotel brands, designing the first St. Regis branded
property in the Middle East and ensuring that the first resort
on Saadiyat Island was a landmark luxury experience.
A pinnacle brand for the private aviation industry,
challenging conventional thinking with a paradigm shift
to create a world where time is the ultimate luxury.
Increasing brand value, product desirability and profit.